Corporate culture: ten most common misconceptions
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What is corporate culture? Why should management actively participate in its creation? Why are the standards imposed from the outside?
With examples from the life of Russian companies, the author shows how corporate culture helps to raise motivation, establish the interaction of departments and aim everyone on the overall result. Regarding corporate culture, there are many misconceptions, the most dangerous of which are detailed in this book.
The book is primarily addressed to owners and top managers of companies, i.e. Those who form the corporate culture of the organization. Also, the publication will be interesting for organ consultants and students
With examples from the life of Russian companies, the author shows how corporate culture helps to raise motivation, establish the interaction of departments and aim everyone on the overall result. Regarding corporate culture, there are many misconceptions, the most dangerous of which are detailed in this book.
The book is primarily addressed to owners and top managers of companies, i.e. Those who form the corporate culture of the organization. Also, the publication will be interesting for organ consultants and students
Author:
Author:Demin Danila
Cover:
Cover:Hard
Category:
- Category:Business & Money
- Category:Law & Legal
- Category:Test Preparation
- Category:Culture
- Category:Psychology
Publication language:
Publication Language:Russian
Paper:
Paper:offset
Series:
Series: Management
ISBN:
ISBN:978-5-9614-6775-8
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