Stolen Childhood. How aggressive marketing deprives our children of their future
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We are concerned with many dangers that lie down our children: drugs, violence, crime, sexual perversions, but we rarely notice the most, perhaps greater from all dangers: avalanche-like flow of advertising and aggressive marketing - a business that is spinning billions of dollars and whose task is to turn Our children are in abandoned, disturbing, sexually concerned, obsessed with their social status of small consumers.
Marketing goals of many companies directly contradict the interests of society to raise a full-fledged free personality. Marketers have long ago turned children into a key consumer group, because they are easy to manipulate and then pull out money from their parents to meet all new and new needs, infinitely created advertising industry. This book is not only a brilliant investigation and exposing the inhuman practices of many companies in the world working on the so-called "children"s market", but also a guide to action. You will learn: - How advertising affects the child"s psyche, determining his behavior and forming needs, - how to protect our children from aggressive marketing,
- How to protect the child from the flow of violence and sex that has become an integral part of the modern mass culture
Marketing goals of many companies directly contradict the interests of society to raise a full-fledged free personality. Marketers have long ago turned children into a key consumer group, because they are easy to manipulate and then pull out money from their parents to meet all new and new needs, infinitely created advertising industry. This book is not only a brilliant investigation and exposing the inhuman practices of many companies in the world working on the so-called "children"s market", but also a guide to action. You will learn: - How advertising affects the child"s psyche, determining his behavior and forming needs, - how to protect our children from aggressive marketing,
- How to protect the child from the flow of violence and sex that has become an integral part of the modern mass culture
Author:
Author:Lynn s .
Cover:
Cover:Hard
Category:
- Category:Parenting & Relationship
- Category:Politics & Social Science
Paper:
Paper:White
ISBN:
ISBN:5-98124-073-3
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