How to write well. Classical guide to create non -artistic texts

William Zinser"s book is the most popular and authoritative book in the world about writing. She withstood 30 reprints and parted with a total circulation of more than a million copies. This is a book on how to write articles, essays, blogs and entire books - exciting, bright and intelligibly. Its audience is not only professional journalists and writers, but all employees of intellectual labor. After all, the ability to competently express their thoughts in writing is mandatory for anyone who wants to succeed in modern information in information. Ziner thoroughly tells how to write any texts on any topic - about people, about travel, about yourself, about technology, about sports, about art. Explains what rules the writer should be guided by what methods to use and how to relate to his work in order to bring him as close as possible to perfection.
Zinsera’s book will come in handy to everyone who has or who, at his own request, writes non-artistic texts-from business letters to popular science books