Secrets of Retail Trade. Questions and Answers

The publication systemically describes theoretical, methodological and practical aspects of the retail enterprise.
Touched on strategic analysis, procurement management, logistics, assortment, merchandising, retail personnel.
Also highlighted practical issues of searching and opening new stores, the formation of key performance indicators, allocating and describing typical business processes, security in trade and the organization of Internet commerce.
The book is written in the form of a manual that you can read as questions arise. Moreover, the main focus is on the possibility of practical use of manual materials in organizing work of both individual stores and the retail network as a whole.

This manual is intended for owners, managers and managers dealing with the organization of work of both retail chains and individual stores