Search engine optimization. A practical guide to promoting a website on the Internet
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Before you is an updated and updated publication that will help to navigate in the complex and contradictory world of search optimization.
The author gives ways to attract more customers to the site without additional investments in advertising by creating a project in accordance with the requirements of search engines ("Yandex", Google, etc) The book also summarizes the practical experience of leading Russian companies in the development of Internet solutions.
You will learn how to create an effective search engine optimization system taking into account the latest SEO developments, get specific recommendations for optimizing sites of various topics, creating a site from zero, optimizing the structure and means of the existing Internet resource of the company, increasing the commercial efficiency of the company"s website.
The book is addressed to everyone who begins to comprehend the basics of search optimization, and will also be useful to specialists responsible for supporting web projects of organizations, Internet marketers and IT managers who want to increase their professional level
The author gives ways to attract more customers to the site without additional investments in advertising by creating a project in accordance with the requirements of search engines ("Yandex", Google, etc) The book also summarizes the practical experience of leading Russian companies in the development of Internet solutions.
You will learn how to create an effective search engine optimization system taking into account the latest SEO developments, get specific recommendations for optimizing sites of various topics, creating a site from zero, optimizing the structure and means of the existing Internet resource of the company, increasing the commercial efficiency of the company"s website.
The book is addressed to everyone who begins to comprehend the basics of search optimization, and will also be useful to specialists responsible for supporting web projects of organizations, Internet marketers and IT managers who want to increase their professional level
Author:
Author:Севостьянов И. О.
Cover:
Cover:Hard
Category:
- Category:Business & Money
- Category:Computer & Technology
ISBN:
ISBN:978-5-496-02311-5
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