Explaining science

The popularization of science and the heyday of scientific communications is a vivid tendency of recent years in cultural life in the Russian -speaking space. But how to write a competent scientific scientist? Is it necessary to be a scientist for this? Is it legitimate to compare the popularizer with the translator from the bird scientific language to the general understanding? Why can the news turn out to be incorrect, even if it does not contain any actual error? How to get rid of abstruse formulations and write, addressing several readers at once?
Igor Ivanov, a theoretic physicist and an active popularizer of physics, who for 20 years combined scientific research with work on scientific and popular materials, describes in this book his vision of the topic. Not limited to general recommendations, he tells in detail with numerous examples what to focus on when writing popular science news, how to build a text, how to select formulations, how to work with sources and his own text, how and why “accompany” the news after its publication