Sales through independent sales representatives

Sales through independent sales representatives allow companies to significantly increase their market share, receive additional sales revenues in regional markets and in adjacent market segments, quickly penetrate new markets, given the specifics of local conditions, and to achieve impressive results - and all this without extra costs. But, despite all the advantages of this strategy, you won"t call it simple. In order for sales representatives professionally, a solid, regular management is needed, otherwise you will be a victim of the same mistakes as many of your competitors - for example, you will begin to cooperate with an unsuitable trading company, you will not be able to clarify how the goals it should be achieved or not Let us provide adequate support.
This book of G.J. Novik, who has become a classic leadership in organizing sales through independent sales representatives, will help you:
- put adequate goals and develop strategies for their achievement before sales representatives
- to determine those sales channels that will help you achieve these goals,
- find the best sales representatives for each sales channel and in each region corresponding to your long-term and short-term goals,
- Create an effective sales system using independent sales representatives using the author"s six-speed technology, taking into account the specifics of your business,
- Build a system of support for sales representatives, ensuring the loyalty of each of them and eliminating conflicts between them,
- track the effectiveness of the entire sales system and respond to changing market conditions on time