Ted effect. How to hold a visual presentation on video conferences, YouTube, Facebook and other social networks

In today"s rapid world, it becomes more and more difficult to take possession of the attention of people. Therefore, you must show the public such a performance so that it does not regret the time spent.
You can only have 18 or even 10 minutes to captivate the viewer with your idea and fix it in his memory. You must shake, motivate and inspire the audience! Otherwise, they will immediately forget about the performance and you will miss your chance. But there is good news: there are techniques guaranteeing the success of presentations!
The worldwide recognized experts in the field of oratory and TED participants Florian MUKK and John Zimmer gathered in this book an exhaustive package of recommendations for everyone who is going to speak before the audience or television camera. Their tips relate to the technical equipment, and the manufacture of visual materials, and the construction of the performances themselves, and also contain numerous examples from practice.
The book is an optimal guide to conduct presentations and reports of any kind and achieve the TED effect as a guarantee of success