Social appearance. Why do we need each other
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In this book, Matthew Liberman examines the sociality in detail. He claims that sociality, that is, the need for himself as a kind, lies much deeper in us and affects us much more than is commonly believed. This is confirmed by the data of a variety of experiments and an MRI research.
Sociality is our basic need, along with the need for food and roof over your head. Our brain was created to be social, and even when we allegedly do nothing, the work of some of its systems is devoted to precisely our connections with other people.
"Social pain" is as real as physical. And vice versa - the pleasure of honest frank communication is in no way inferior to the pleasure of chocolate. Fortunately, our brain is equipped with a combat arsenal to avoid pain and enjoy - from society to their own kind. According to the famous theory, you need 10,000 hours to achieve skill in anything. That is how much time we spend on improving social skills by the age of ten. Empathy, altruism, the ability to understand the motives and desires of others - all these are various manifestations of sociality.
But despite the fundamental nature, sociality underestimates and pay not enough attention to it. Matthew Lieberman not only makes fascinating conclusions from studies about our social brain, but also gives recommendations that can be used in the education system and in work.
For whom the book
For those who want to communicate effectively and live in society.
For those who want to improve their social life.
For managers who want to competently use social ties within the team.
About the author
Matthew Liberman - Professor, head of the Laboratory of Social Cognitive Sciences at the University of California. Authoritative scientist. It is considered the author of the concept of "social cognitive neurobiology (or neuronauk)". The founder of the reviewed magazine Social Cognitive and Affective Neuroscience, the owner of the award of APA DistinguisheD Scientific for Early Career Contribution to Psychology and the UCLA Gold SHIELD FACULTY PRIST
Sociality is our basic need, along with the need for food and roof over your head. Our brain was created to be social, and even when we allegedly do nothing, the work of some of its systems is devoted to precisely our connections with other people.
"Social pain" is as real as physical. And vice versa - the pleasure of honest frank communication is in no way inferior to the pleasure of chocolate. Fortunately, our brain is equipped with a combat arsenal to avoid pain and enjoy - from society to their own kind. According to the famous theory, you need 10,000 hours to achieve skill in anything. That is how much time we spend on improving social skills by the age of ten. Empathy, altruism, the ability to understand the motives and desires of others - all these are various manifestations of sociality.
But despite the fundamental nature, sociality underestimates and pay not enough attention to it. Matthew Lieberman not only makes fascinating conclusions from studies about our social brain, but also gives recommendations that can be used in the education system and in work.
For whom the book
For those who want to communicate effectively and live in society.
For those who want to improve their social life.
For managers who want to competently use social ties within the team.
About the author
Matthew Liberman - Professor, head of the Laboratory of Social Cognitive Sciences at the University of California. Authoritative scientist. It is considered the author of the concept of "social cognitive neurobiology (or neuronauk)". The founder of the reviewed magazine Social Cognitive and Affective Neuroscience, the owner of the award of APA DistinguisheD Scientific for Early Career Contribution to Psychology and the UCLA Gold SHIELD FACULTY PRIST
Author:
Author:Lieberman Matthew
Cover:
Cover:Cover with valves
Category:
- Category:Politics & Social Science
- Category:Psychology
- Category:Reference books
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Series:
Series: Myth. Personal development
Age restrictions:
Age restrictions:18+
ISBN:
ISBN:978-5-00146-614-7
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