Psychology in entrepreneurial activity: superfessional competencies, or Soft Skill for entrepreneurs

Why does some succeed, and others are given even the smallest? What does the best mean in a competitive race? How to increase your personal resource and at the same time not to burn out of the loads? In order for everything to work out in business, it is important to follow the psychological principles that underlie any successful professional activity. It turns out that in addition to the key entrepreneurial HARD hatches, you need to have a radical Soft competencies: to be able to think unusually, quickly find creative solutions in specific situations, adequately behave in conditions of stress, exit the comfort zone in the regime of uncertainty, and make constructive decisions in extreme circumstances, be able to establish contacts with partners, negotiate, objectively evaluate the personal resource and at the same time demonstrate the proactivity of actions. And in entrepreneurial activity, another, no less important, psychological superstructure is an indispensable desire to immediately “pump” the corresponding competence. You will find this opportunity in the manual.
The manual is addressed to university students and everyone who wants to get to the upper league of educated, extraordinary and successful people of the XXI century