Argumentation. How to convince people. Knowledge that will not take up much space

What is argumentation? The art of convincing people. And any art is not only talent, but also knowledge and skills. Knowledge can be obtained, skills can be worked out. Of course, this is simply necessary for politicians, diplomats, lawyers, and other words to people who depend on the fate of the state and personal destinies. But it is unlikely that anyone will doubt that the ability to convince the sales consultant or advertising manager needs to be convinced. A student or student, defending his project, also resorts to argumentation. Finally, without it you can not do in the family - well -chosen arguments will help to avoid conflict and preserve harmony. It turns out that everyone and everyone needs the art of argumentation? Yes. Our book will help you get acquainted with its laws and learn to follow its principles