Promotion of a restaurant for three pennies

Twelve years passed from the release of the first book of Oleg Nazarov "how to promote restaurant" - a cult bestseller on the restaurant market. But time is coming, and the world has changed beyond recognition. On the one hand, the crisis hit, depriving restaurateurs and without that limited budgets for Promotion. On the other hand, there were absolutely new communication channels, primarily social networks, unthinkable in the past.
How quickly and easily make the restaurant recognizable and visited by spending it literally three kopecks? This is a new book of the famous PR and restaurant critic. In it, with his characteristic Oleg Nazarov, more than a hundred different cases from all over Russia, illustrating truly the limitless possibilities of creative rebooting restaurants. Well, of course, algorithms are prescribed here how to succeed with their own forces, without applying to the help of advertising and PR agencies