Prices and pricing policy of the company. (Bachelor's and Master's degrees). Textbook. (Bachelor's degree). Textbook.
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The role of prices and their influence on reproduction mechanisms is thoroughly examined. The textbook is developed taking into account extensive experience of market pricing in developed countries and Russia. The authors present various aspects of price theories, analyze problems of methodological approaches to pricing, and consider the influence of costs on pricing processes and models. Compliant with the latest generation of the Federal State Educational Standards for Higher Education. For undergraduate and graduate students studying in the field of 'Finance'.
Author:
Author:Gryzunova N. V.
Cover:
Cover:hardcover
Category:
- Category:Business & Money
- Category:Education & Teaching
Dimensions:
Dimensions:21.7x15.5x1.6 cm
Series:
Series:Bachelor's and Master's degree
ISBN:
ISBN:978-5-406-07071-0
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