Placement of shares: structuring and pricing

What is this book
If you are a consultant, and especially the owner or head of the company, which plans to accommodate the shareholder market, the following questions are relevant for you:
How to choose a platform for accommodation?
At what level to set the price?
What dynamics of quotations is considered the norm?
In order not to make mistakes, it is necessary to own as fully information based on Russian examples as possible. And this book is possible, the best thing is on this topic now.
Books
A complete analysis of the market after the crisis is 2008-2009, as well as an extended analysis of subsequent accommodation.
For whom this book
For owners and managers of companies, financial and legal advisers, as well as for all who are interested in accommodation in the share capital market.
Quotes from the book
Raw Economy
Despite substantial progress in the field of diversification, the Russian economy remains mainly raw. This imposes an imprint to the placement market as in the field of structuring and in the field of pricing: what was possible in 2004-2007 is not always realized outside the boom period.
Cause of volatility
In the third quarter of 2013, foreign investors owned about 70% of Russian shares in free circulation. This explains the increased volatility of the placement market. In addition, our market is vulnerable to global assets management trends: Crisis 2008-2009. Rose investor requirements to minimal transaction size from $ 100 million to $ 300 million.
Aggressive approach
Russian companies have its own aggressive approach to pricing, which is particularly clearly seen on the example of primary accommodation. And the key to solving these problems lies in the field of pricing, and not in the field of structuring, where it is time to search for market participants from time to time.
Unique case
The Russian market is known only one case of primary public placement of preferred shares (Sibacadembank 2006) This decision can be interesting to the company, the main shareholder of which is not ready to blur and which can provide an attractive dividend flow.
Effect of a clockwork toy
The situation with the dynamics of quotes and trading volumes resembles the action of a clockworking toy. The underestimation provides the initial plant, making the company attractive to invest, but over time the power of the plant is dried. One of the most effective ways of the Substitution is subsequent placement.
Reliable analytical tool
Reviews as an analytical tool are more reliable than applications. Yes, they can underestimate valid evaluation investors, however, this provides flexibility when establishing the upper boundary of the price range