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Haier philosophy: rebirth 2.0

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Author:YANFEN TRAO
Cover:Hard
Category:Politics & Social SciencePhylosophyReference books
ISBN:978-5-9693-0423-9
The book is devoted to the history and philosophy of the transformations of one of the most advanced corporations of our time - Haier Group. For thirty years of development, this Chinese company has turned from a small plant into a global Internet site that allows entrepreneurs from around the world to implement their own projects. The uniqueness of the Haier Culture is in the special managerial model of Rendanheyi, as well as in a business emission designed for the joint work of micro-enterprises (MP)-“internal” companies of Haier, its employees-entrepreneurs and customers. Having abandoned the traditional hierarchy and destroying the bureaucracy, transferring resources and the right to make decisions to employees, Haier was ahead of time and embodied the most daring dreams of a successful business.
Summarizing his more than ten -year studies, Dr. Cao Yanfan reveals the secrets of the success of the permanent leader of the company Zhang Zhuimin, who organically combined eastern and western management practices.
The book has something to learn, than to be inspired and what to adopt representatives of both small and medium and large businesses
Author:
Author:YANFEN TRAO
Cover:
Cover:Hard
Category:
  • Category:Politics & Social Science
  • Category:Phylosophy
  • Category:Reference books
Publication language:
Publication Language:Russian
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-9693-0423-9

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