Situational analysis in public relations. Textbook for universities

Updated in accordance with the Federal State Educational Standard 3 ++, the first textbook in Russia on a new and in demand in modern university teaching and practical activities of discipline - situational analysis in public relations. The system of practical tasks and questions models the skills of analysis of a specific situation and the further consulting steps of a specialist in the formation of the organizational environment of the organization.
For students, undergraduates and teachers of communication specialties, as well as practicing PR specialists.
Recommended by the educational and methodological council in the direction of Advertising and Communication with the Public of the Federal Educational and Methodological Association of Universities (FUMO) as a textbook in the direction of preparation Advertising and public relations