Notes of a Marketer
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Author - marketer, PR specialist, and advertiser.
Director of the marketing agency 'Muffin Art' and editor of the magazine 'Muffin without money, blogger, YouTuber, Instagrammer.
'Marketing is an American breakthrough, invented by Americans for Americans. Therefore, of course, all its brilliant rules do not work in the harsh Russian reality. When advertising budgets are squeezed to the limit, there is no time for strategy development, and the results from the marketer are required yesterday.
This book offers not just academic knowledge, but real practical advice. Forget about theories that never worked for you.
Give your marketing a touch of luxury and audacity - because now you don't have to hide behind excuses and limitations.
Let's do marketing in a Russian way together?'
Director of the marketing agency 'Muffin Art' and editor of the magazine 'Muffin without money, blogger, YouTuber, Instagrammer.
'Marketing is an American breakthrough, invented by Americans for Americans. Therefore, of course, all its brilliant rules do not work in the harsh Russian reality. When advertising budgets are squeezed to the limit, there is no time for strategy development, and the results from the marketer are required yesterday.
This book offers not just academic knowledge, but real practical advice. Forget about theories that never worked for you.
Give your marketing a touch of luxury and audacity - because now you don't have to hide behind excuses and limitations.
Let's do marketing in a Russian way together?'
Author:
Author:Vishnevskaya Anastasia A.
Cover:
Cover:hardcover
Category:
- Category:Business & Money
- Category:Humor & Entertainment
Dimensions:
Dimensions:22x15.5x.8 cm
ISBN:
ISBN:978-5-907638-74-7
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