National-cultural differences
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It is narrating on what basis it is necessary to build international relations and how important it is to be aware of national-cultural differences in the global business sector. The authors talk about seven dimensions of business behavior in a national-cultural context and how they are combined, forming four basic types of corporate culture: "family" (Japan, Belgium), "Eiffel Tower" (France, Germany), "self-governing missile" (USA, United Kingdom), "Incubator" ("Silicon Valley").
For a wide range of readers
For a wide range of readers
Author:
Author:Tromperenars Fons
Cover:
Cover:Hard
Category:
- Category:Politics & Social Science
- Category:Romance & Love
Series:
Series: Business
ISBN:
ISBN:985-483-290-2
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