BTS phenomenon: full study of idols

At the beginning of the XXI century, the world discovered many K-POP performers, but none of them achieved such success as BTS. This group has become a real phenomenon, and every day interest in their work not only does not fade away, but only increasingly growing.
What is the uniqueness of BTS? What is the secret of their popularity and such boundless love from the fans who call themselves Army? In his book, Kim Yonda, a South Korean music critic, tried to answer these and other questions arising in connection with the BTS phenomenon. To do this, he made a detailed overview of the group discography, studied the history of the K-Pop genre, interviewed people working with BTS, and tried to explain how such a fandom developed around the group. Kim Yonde pays particular attention to the musical component, because it was in the music of BTS that the spirit and philosophy of the group, its sincerity and energy, were reflected. This book will allow you to take a fresh look at the work of BTS and their path in the musical industry