Power of moment. How to fill life with bright and memorable events

About the book
A book about key components of moments that are remembered for life or radically change it. And about how to create such moments. How to conduct a lesson who will remember 20 years later? How to prepare a memorable event for your customers? What is better to understand that your child will be remembered forever?

In life, there are moments that have a significant impact on further fate. Such events are deeply imprinted in memory. Often they happen by chance, such as a meeting with the love of all life. Or a meeting with a teacher who will notice a talent in you, about which you did not suspect. Or a sudden loss that knocks the soil from under the legs. Or an understanding that you will not stay at this work for a day. It seems that such moments simply happen: whether it be fate, or an evil rock, or the hand of the Lord - we seem to be not powerful over such events. Is it so? The most important events happen by themselves?

Key points form us, but do not wait for them to happen by themselves. We can create them on our own: a teacher - plan a lesson that students will not forget even years later, the leader - to wrap the failure of the subordinate at the beginning of his growth, parents - fill the lives of children with moments that will support them in the future.

This book has two tasks. The first is to reveal the topic of key points and highlight their main characteristics: what exactly makes the moment memorable. Such events have a number of common features, and you will learn about them from the book.

Secondly, explain how to apply this knowledge and create determining moments themselves. Why do you need this? To enrich your life. To get to know others better. To live more memorable events. To improve interaction with customers, patients, employees.

Life consists of some moments. The most important of them are remembered for years. After reading this book, you will learn how to make your life more rich.

For whom this book
For everyone who wants to create memorable moments for themselves and others.

About the author
The Hiz brothers are the authors of several world bestsellers, including the trap of thinking ", heart of change", "made to stick that were translated into 30 languages.

Chip Hiz teaches at the Higher School of Business at Stanford University. Dan Hiz works as a leading specialist in the Center for the Development of Social Entrepreneurship University Duke.

Their book "Traps of Thinking", marked by the publications The New York Times and The Wall Street Journal, became a bestseller around the world. She explains the principles of making the right decisions. The Hiz brothers offer a simple method consisting of four steps that will teach you how to fall into traps that our brain so slyly placed.

The book "The Heart of Changes", which is included in the top 10 "Amazon" in the “Decision Making” section, tells about the art of making informed decisions. The Hiz brothers believe that it is so difficult for us to achieve constructive changes due to the conflict between emotional and rational thinking. They teach to find a balance between emotional and rational