Marketing genius

Today, to engage in marketing, you need to be a genius. Markets are incredibly complex, consumers are even more demanding, and competition is intense.
Marketing introduces to business understanding of the consumer and creative thinking, which gives the support. However, he must combine it with analytical and commercial severity, management strategy, innovation and profitable growth.
Marketing genius lies in the ability to associate internal and external, markets and business, consumers and shareholders, creativity and analysis, promises and reality, today and tomorrow.
Ingenious marketers, as well as Einstein and Picasso, use intelligence more creative way. They used their right and left hemisphere to take advantage of the best opportunities, stand out against the background of competitors and stand at the head of the business.
The insightful, provoking and inspirational book by Peter Fisk Marketing Expert Highlights the difficulties and opportunities facing the marketing today, and shows you how to enter marketing into your business to achieve with its help outstanding results.
You also could become a genius of marketing. Are you ready for this?