Toyota. The path to perfection
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Toyota. The true reasons for the prosperity of the Japanese auto giant.
Toyota began the story of its ascent at the moment when Japan came to her senses after defeat in World War II. Against the backdrop of occupation and complete devastation, the leadership of the concern created a production system, which bypassed both the conveyor Henry Ford and other similar approaches. This book is a real business saga, written by an outstanding Japanese journalist. In it, he shows the side of the success of the auto giant of the rising sun hidden from the Western public. Analyzes the causes of his success through the prism of cultural and historical events of that time, and at the same time gives hope to modern business forced to survive in the conditions of economic stagnation.
The book is recommended for entrepreneurs, heads of all levels, students of economic universities and people with an active life position
Toyota began the story of its ascent at the moment when Japan came to her senses after defeat in World War II. Against the backdrop of occupation and complete devastation, the leadership of the concern created a production system, which bypassed both the conveyor Henry Ford and other similar approaches. This book is a real business saga, written by an outstanding Japanese journalist. In it, he shows the side of the success of the auto giant of the rising sun hidden from the Western public. Analyzes the causes of his success through the prism of cultural and historical events of that time, and at the same time gives hope to modern business forced to survive in the conditions of economic stagnation.
The book is recommended for entrepreneurs, heads of all levels, students of economic universities and people with an active life position
Author:
Author:Цунёси Нодзи
Cover:
Cover:Hard
Category:
- Category:Biographies & Memoirs
- Category:Magazines & Encyclopedia
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-04-162724-9
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