Stop command! It"s time to play! Highway book-game of a modern leader

Gamification of business is inevitability. Our future is largely determined by the generation of millenniums (the very Y), which grew up on computer games with a short interval of attention to the task and low motivation.
These people are already buyers, employees of many companies, and will soon become the most active segment of the most important markets - consumer and labor. It is they who once will begin to lead the companies and determine the trends of the world economy.
In order to prepare yourself and your business for interacting with them, you need to learn how to understand the tools and technologies of gamification now. Otherwise, the risk of competition is great