Government Relations. Theory, strategies and national practices
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This publication is one of the first textbooks on the discipline "theory and practice of Government Relations" and the full guide of GR, the content of which is based on a comparative analysis of theories, strategies and technologies for communicating interested groups with state and municipal authorities in various countries. The status and nature of GR as science and art have been identified, methodological and applied issues of constructing strategies and practices of converting functional groups, including business structures, into the mechanism of adoption and implementation of political decisions.
When using a comparative analysis strategy, communicative practices of the interaction of interested groups and authorities in the USA, Western Europe, Japan and China, the advantages and disadvantages of national GR models, showed strategies and technologies for positioning interest groups in Russia, and the mechanism for promoting corporate Requests in the public sphere.
corresponds to the Federal State Educational Standard of Higher Education of the latest generation.
The legislation of various countries about GR practices is relevant as of July 1, 2018.
For students of higher educational institutions studying in the areas of "advertising and public relations", "state and municipal administration", "political science"
When using a comparative analysis strategy, communicative practices of the interaction of interested groups and authorities in the USA, Western Europe, Japan and China, the advantages and disadvantages of national GR models, showed strategies and technologies for positioning interest groups in Russia, and the mechanism for promoting corporate Requests in the public sphere.
corresponds to the Federal State Educational Standard of Higher Education of the latest generation.
The legislation of various countries about GR practices is relevant as of July 1, 2018.
For students of higher educational institutions studying in the areas of "advertising and public relations", "state and municipal administration", "political science"
Author:
Author:Mukhaev Rashid Tazitdinovich
Cover:
Cover:Hard
Category:
- Category:Arts & Photography
- Category:Law & Legal
- Category:Social Science & Politics
Publication language:
Publication Language:Russian
Paper:
Paper:offset
Series:
Series: Higher Education. Bachelor
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-16-014105-3
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