International Entrepreneurship. Textbook
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The author shows what the phenomenon and process of international entrepreneurship represent, and how international entrepreneurship conceptually differs from other subject areas of international business.
The textbook describes the competencies that an international entrepreneur should possess, the key decisions they make in the process of internationalizing their business.
The author provides practical recommendations on assessing entrepreneurial opportunities, analyzing the international entrepreneurial environment, and developing a business plan for a startup abroad.
It meets the requirements of the federal state educational standards of higher education of the latest generation.
Intended for students of higher educational institutions studying in the fields of "Economics" and "Management", taking disciplines related to international entrepreneurship, as well as for anyone planning to take their own business to the international arena or envisioning themselves as the future founder of a foreign startup.
The textbook describes the competencies that an international entrepreneur should possess, the key decisions they make in the process of internationalizing their business.
The author provides practical recommendations on assessing entrepreneurial opportunities, analyzing the international entrepreneurial environment, and developing a business plan for a startup abroad.
It meets the requirements of the federal state educational standards of higher education of the latest generation.
Intended for students of higher educational institutions studying in the fields of "Economics" and "Management", taking disciplines related to international entrepreneurship, as well as for anyone planning to take their own business to the international arena or envisioning themselves as the future founder of a foreign startup.
Author:
Author:Kratko Irina Gennadievna
Cover:
Cover:hardcover
Category:
- Category:Business & Money
- Category:Calendars, Holidays & Souvenirs
Dimensions:
Dimensions:21.5x14.5x1.5 cm
Series:
Series:Higher Education
ISBN:
ISBN:978-5-16-018104-2
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