Innovator's dilemma: Disruptive innovation or product improvement?
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In his book "The Innovator's Dilemma," Harvard Business School professor Clayton M. Christensen attempts to answer the question of why the best companies - with competent leaders and powerful resources - lose their leading positions in the market. Despite its scientific approach, the book is written in accessible language, and the search for an answer proves to be no less fascinating than a detective investigation. The book is intended for specialists working in the field of business consulting, senior and middle managers, entrepreneurs, students, and teachers in economic universities.
Author:
Author:Kristensen K.M.
Cover:
Cover:softcover
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:offset
Dimensions:
Dimensions:24.3x16.2x1.5 cm
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-9614-8723-7
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