On the language of the composition +s/o

"On the language of the composition" - a collection of essays of the famous graphics, font designer and artist Yuri Gordon. Tens of years of design practice led him to the idea that almost all areas of human activity are subject to unified compositional laws. Within the framework of this theory, such unusual terms as the interface of the Sistine Chapel, the power points of the film unit and the depth of the design of the font are possible.
However, the author does not write a textbook, and therefore does not care too much about the severity of the definitions. In his own words, he "acts with descriptions and metaphors." Nefertiti’s head, Velazquez, a golden section, a text turnover and a figure on the poster, fall in the field of vision. On many examples, he shows how the composition works. The conclusions will certainly seem subjective, and many are unexpected or controversial. And they really argued with them when the book existed in the form of a cycle of articles on the author’s blog. The inheritance from the blog, the collection got the most important comments of the first readers.
"There is no difference between the layout of the stool, song, novel, the building of the opera Theater, the trademark, the costume for the secondary character of the opera and even this proposal. Moreover, the mountain massif obeys the same laws of composition as a butterfly. The empire is arranged using the same tools as the boxes of matches. If we do not see something in something, this does not mean that it does not exist. Even chaos is crumpled.
Why do you need a general theory of composition?
If it were possible to unite, to reduce all the knowledge in the field of composition accumulated by mankind to a set of principles, from this they would have won all types of activities.
Having understood the composition of the disease, the doctor could more likely turn the tragedy into drama.
Having understood the composition of poverty and wealth, the manager could more effectively affect the flow from one form of existence to another, more acceptable.
Having understood the composition of the crowd, the architect could build a convenient system of exits from the metro.
Having understood the composition of the sonnet, the designer could more accurately place visual accents in the brandbook.
Having formulated on the general principles of the symphony the layout of the galaxy, the scientist would give the director Timline for the new series (and vice versa, which is funny).
You can consider all this a set of common phrases, but now, at six in the morning, on a bright head, I feel this very common theory inside myself. It is quite possible to create it, and it can be of great benefit. This requires only one temporary effort and co-creation of people from different areas associated with the composition. A series of experiments is required that will allow you to formulate and use uniform compositions of composition in different types of activity. "
From the preface of the author
The book is addressed to a wide range of readers who are interested in design and visual culture as a whole