Battle for rental. How legendary franchises kill originality in Hollywood

For the past ten years, Hollywood has experienced a real revolution. It was hidden from the eyes of the audience, but its scale is compared with the end of the era of silent cinema. The talented stars and directors lost their power, and they were replaced by scriptwriters, producers and marketers. Now it is not so important who shoots the film or who plays in it - it is only important what boxing fees this film can bring. Hollywood was captured by superhero franchises, sequels and remakes - and in order to release independent films with an original plot, it is necessary to fight hard.
The author of this book gathered for readers a chronicle of the Hollywood revolution and analyzed that cinema is waiting for in the future. Together with him, you will recall the causes and consequences of hackers hackers Sony, the heyday of the cinema -combat Marvel and DC, as well as the appearance of Netflix. You will find out what the Kinematographer thinks about the future players in the arena, why Marvel sold themselves Sony and why the latter did not believe in the success of the spider-man restarting for so long. Be sure to read for everyone who wants to understand the cinema and its basics!