Created for sale. How to build a business that can thrive without you

"The best business is one that can be sold!" - says John Warrillow, one of the leading American marketers in the business sphere. He believes that the main mistake of entrepreneurs is creating a company that is too dependent on themselves. When it comes time to sell, buyers are not confident that it can be independent. Through the characters of small business owner Alex and entrepreneur Ted, the author explains how to correct this situation. The book contains 17 tips to help you maximize profits from selling your business. "John skillfully highlights the qualities that business buyers look for in a company, and does so in a very pleasant and engaging manner." - Bo Burlingham, editor-at-large of Inc. magazine and author of the book 'Small Giants: Companies That Choose to Be Great Instead of Big'