Google Analytics 2019. Complete leadership
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Who would have thought that with such a simple and children"s venture as writing articles for their blog, and then free distribution on the Internet of an e -book, in two years a professional print publication on Google Analytics would be published.
In this book you will find exhaustive materials on tuning and working with the most popular web analytics tool in the world. Topics that are versed in the leadership: setting goals, events, electronic trade, user ID function, cohort analysis, associated conversions and multi -channel sequences, remarketing, dynamic remarketing, measurement Protocol, Cookies, a unique tracking identifier (he is Client ID ) Google Analytics, as well as data visualization in Google Data Studio, Microsoft Power Bi and Tableau.
The publication will be interesting to everyone who wants to get acquainted with the Google service, quickly immerse themselves in the data analysis process, as well as get basic knowledge in the construction and automation of reporting
In this book you will find exhaustive materials on tuning and working with the most popular web analytics tool in the world. Topics that are versed in the leadership: setting goals, events, electronic trade, user ID function, cohort analysis, associated conversions and multi -channel sequences, remarketing, dynamic remarketing, measurement Protocol, Cookies, a unique tracking identifier (he is Client ID ) Google Analytics, as well as data visualization in Google Data Studio, Microsoft Power Bi and Tableau.
The publication will be interesting to everyone who wants to get acquainted with the Google service, quickly immerse themselves in the data analysis process, as well as get basic knowledge in the construction and automation of reporting
Author:
Author:Osipenkov Yakov
Cover:
Cover:Hard
Category:
- Category:Computer & Technology
ISBN:
ISBN:978-5-97060-788-6
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