Design thinking. From insight to new products and markets
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In recent years, there has been a surge in interest in design. We live in an era when banks refuse traditional banking operations and switch to digital money. Before our eyes, startups are born that create new markets using design systems. Modern companies carry out digital transformation to maximize modern data processing methods and be one step ahead of competitors. If you do not want to miss your chance, this book is for you. The authors will help you: apply various tools and methods of design thinking in specific situations, create an effective team, orient the product on the user, introduce design thinking in organizations, learn to create digital products, combine design-thinking with Big Data
Author:
Author:Link Patrick, Leifer Larry, Levrik Michael
Cover:
Cover:Soft
Category:
- Category:Business & Money
- Category:Computer & Technology
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Series:
Series: IT for business
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-4461-1000-1
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