Business in the rhythm of rock. Creation of the world"s largest global television networks

Take up the posts of the Chairman of the Board of Directors and the Chief Executive Director of MTV Networks International (MTVNI), Bill Rouie built the largest in the world and, perhaps, the most influential television network in culturally. Starting in 1989 from the only MTVNI channel under the leadership of Bill Roudy created more channels and networks than any other company managed to the entertainment industry. Bill and his team built a global television network that includes 175 locally programmable channels and 400 digital media pieces that cover 165 countries, and their potential audience exceeds two billion people speaking thirty-three languages. In his book "Business in Roca Rhythm" Bill Roudy talks about how he managed to build the world"s largest entertainment network, applying unique strategies that allowed MTV to succeed internationally and in conditions of a huge variety of cultures. The book "Business in Rhythm Rhythm" is the valuable memories of a businessman, which Bill Clinton described as a better businessman in the world. In an environment, more and more dependent on global trading, Professional career Bill can serve as a model of how to establish a business and successfully manage it when your partners talk to strangers to you and act in different - and often very complex - conditions. The true uniqueness of this book is determined by the fact that MTVNI managed to succeed, adhering to strategies that are fundamentally different from the strategies of other transnational corporations. The secret of Bill Roudy"s success is that, creating the largest entertainment network in the world - and satisfying cultural requests so disliked on each other of countries, like Australia and Zambia, Pakistan and Brazil, China and Germany, - he strictly followed the same rule: Violate all the rules! Returning to this book of memories to the history of its thirty-year activities in media industry, Bill Rouie in an exciting form tells how he created his network literally from scratch, facing almost every day with crisis situations in a particular country. During his career, Bill Roudy had to participate in important historical events: he met in the "Forbidden City" with the Chinese President Jiang Zemin, was a witness to the fall of the Berlin Wall, took one of the halls with the Vice Mayor of Leningrad in one of the halls of the Winter Palace and communicated with such The legendary and odious person as Robert Maxwell. In 2009, Association U.N. Correspondents ("UN Correspondents") assigned the Honor of the Global Citizen of the Year for the active participation of MTV in the initiatives of public ministry who saved the lives of thousands of people, as well as to ensure the unprecedented recognition of their brand and loyalty to him around the world. In the book of Business in Rhythm Roca Bill Roudy talks about the lessons received by him during their professional activities, and about their communication with the heads of states, Nobel Prize winners, creative leaders, heads of world-famous media, as well as with the most popular musical in the world performers. About the authors Bill Roudy was Chairman of the Board of Directors and the Chief Executive Officer of MTV Networks International. In this post, he led by all MTV Networks global multimedia channels, including MTV brands, including Music Television, Nickelodeon, VH-1, Viva, Tmf: The Music Factory, Game One, Comedy Central and Paramount Comedy. He also received numerous honorary titles for his corporate and personal contribution to a number of humanitarian actions. David Fisher worked on the creation of the seventeen bestsellers New York Times, including the most recent book, No One Would Listen (Financial Pyramid Bernard Madoff: Investigation of the most grandiose scam in history, per. From English, ed. Dialectic, 2012), written In collaboration with a journalist-human rights activist Harry Marcopolos (ed. Wiley)