Business conversation. Textbook. Volume 2

The two-volume member is the first domestic textbook on business communication - a new academic discipline that has become mandatory for training in universities of many profiles. The duplex was created on the basis of the author"s course (read in the anne under the Government of the Russian Federation and Moscow State University. M.V. Lomonosov), which uses classic approaches and the latest achievements in the communicative sphere. The statement of business communication is based on the combination of scientific and practical issues of such disciplines such as rhetoric, logic, psychology, sociology, philosophy, ethics, cybernetics, management, theory of information, semiotics, poetics, neurophysiology, which in aggregate can be called a man"s science ". Business communication is understood by the author extremely widely - like any professional speech activity, therefore the publication is designed for a wide range of present and future specialists in the fields of management, pedagogy, jurisprudence, theology, politicians, diplomacy, journalism, advertising and public relations