Transaction management. Gamification of management of companies and people
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The science and practice of management are presented from a completely new, original author’s point of view - as the social action of managers implementing specified social roles. In existing theories over the past 100 years, management has been considered as a combination of functions, as a process, as a talent, but not as a social action, which is carried out by a specific person representing a specific social stratum - managers. Sometimes theories become too boring and difficult to understand and implement them in practice in the management of specific companies. In the presented book, the author sets out the theory of management as an exciting game, which is played not only by managers, but also staff, consumers, and competitors ... In each section, the reader offers training tasks aimed at developing practical managerial skills.
It will be interesting to entrepreneurs, managers, managers, undergraduate students and master"s students studying in the direction of "Management", "Economics", "Innovatics", as well as a wide circle of readers who are interested in management and personal development
It will be interesting to entrepreneurs, managers, managers, undergraduate students and master"s students studying in the direction of "Management", "Economics", "Innovatics", as well as a wide circle of readers who are interested in management and personal development
Author:
Author:Tikhomirova Olga Gennadievna
Cover:
Cover:Soft
Category:
- Category:Business & Money
ISBN:
ISBN:978-5-16-015977-5
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