The thinking of a strategist. The art of business is Japanese
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Over two decades, the book, which was written by the business strateg with the world glory of Kenichi Omae, has become classical.
Omay extremely clearly and accurately explains the reasons for the successful strategies of some companies, reveals their processes of business thinking and planning methods. The book shows how focusing on the main elements of the strategic plan - corporations, consumers and competitors - helps the company to achieve victory.
Omae"s classical work contains many visual examples of strategic thinking and does not cease to inspire managers of all levels to achieve new heights of bold and creative strategic thought
Omay extremely clearly and accurately explains the reasons for the successful strategies of some companies, reveals their processes of business thinking and planning methods. The book shows how focusing on the main elements of the strategic plan - corporations, consumers and competitors - helps the company to achieve victory.
Omae"s classical work contains many visual examples of strategic thinking and does not cease to inspire managers of all levels to achieve new heights of bold and creative strategic thought
Author:
Author:Omae Kenichi
Cover:
Cover:Hard
Category:
- Category:Business & Money
- Category:Law & Legal
- Category:Psychology
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Series:
Series: Management
ISBN:
ISBN:978-5-9500208-0-3
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