Strategic management
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The textbook sets out the basics of strategic management at an industrial enterprise. In particular, the concept and types of strategies of an industrial enterprise are considered, the methodological foundations of the formation of corporate, business and functional strategies are set out, and approaches to assessing the effectiveness of strategy and methods for choosing the optimal strategy of an industrial enterprise are also presented.
complies with the requirements of federal state educational standards of higher education of the latest generation.
For undergraduate students studying in the areas of training "Economics" and "Management", graduate students, teachers and specialists in the field of strategic management
complies with the requirements of federal state educational standards of higher education of the latest generation.
For undergraduate students studying in the areas of training "Economics" and "Management", graduate students, teachers and specialists in the field of strategic management
Author:
Author:Sirotkin Sergey Aleksandrovich
Cover:
Cover:Hard
Category:
- Category:Business & Money
ISBN:
ISBN:978-5-16-013815-2
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