Simply put. How to write business letters, hold presentations, communicate with colleagues and clients

Quote We turn to people with our own, not their bell tower. And when we listen, we miss the information through our own filters, making assumptions and hearing ideas due to our personal experience. Since the path of each is unique, communication from the perspective of personal experience immediately puts an obstacle between us and other people. This obstacle leads to malfunctions in communication. What the book to your listeners does not care about what you want to say. Nothing personal, but it is. Only one thing worries them: what does your message have to do with them personally. Therefore, if you want to learn to communicate better, the easiest way is to focus not on yourself, but on the interlocutor. This book is filled with simple tactical techniques that will help you improve communication: they are based on the transfer of attention from yourself to others. With their help, you will learn to communicate from the position of the interlocutor, which means that you will be easier to convey your ideas to others. Why the book is worthy of reading • You will learn how to structure your thoughts, start with a key thought, based on the fact that you need to hear the audience. • You will learn how to tell interesting stories that reinforce the main thoughts, as well as organize information for maximum efficiency depending on your goal. • In general, you will learn to focus on your audience - your listeners or readers. • The book We are talking about a variety of types of communications: written and oral, meetings, performances, presentations, business letters, etc. Who is the author Jay Sullivan is a communication specialist who helps people to increase efficiency, teaching them to focus on the needs of the audience. EXEC Managing Partner | Comm. His articles were published in The New York Times, Reader’s Digest, Parents and Boston College Magazine. Jay led the “Art Art” column at New York Law Journal. To simplify the reviews does not mean losing the essence or to seem stupid than you are. The more books that convince serious people will be of this, the less sleeping pills, annoying presentations and reports under the motto the more incomprehensible, the more scientific. Thank you, Jay! Tanya Cohen, editor-in-chief of the online magazine “Knife”, we all want us to listen carefully and penetrate our thoughts the first time. But talking and writing about complex simply and affordable - this is a whole science that is not given immediately. Jay Sullivan’s book “Simply put” reveals a lot of secrets that allow you to correctly structure their thoughts, keep the attention of the audience, and achieve clear formulations in the documents. This is a useful tool for everyone who wants to work professionally with a word and clearly convey their ideas. Maxim Sharapov, editor -in -chief RIAMO