PRO Copywriting. How to sell a cat
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The basis of any advertising is the text. Selling page? The text is based on. Video or audio rod? The text is again. SMS message? Announcement on social networks? Leaflet or flyer? Well, you understand ... again the text.
Notes of only seven. But this does not prevent the geniuses from creating the greatest works that cling to the living, cause tears or a smile. Thirty -three letters, so your capabilities are endless.
A strong selling text is, first of all, a description of your advantages: why should a client (buyer) contact you?
But the product may have dozens or hundreds of advantages! And they all seem convincing. What to do in a situation reminiscent of an anecdote about a monkey that cannot decide whether it is smart or beautiful?
Using this book, you will understand how to write a really strong selling text that will attract attention, cause interest, reveal advantages and convince you to buy from you.
Dmitry Cat is one of the most famous copywriters, a business trainer, director of the agency for selling texts, author of the bestseller “Copywriting: how not to eat a dog. We create texts that are sold ”,“ Selling texts: a model for assembly. Copywriting for all ”and“ Insta-literate texts. Write with a soul - sell wisely.
Notes of only seven. But this does not prevent the geniuses from creating the greatest works that cling to the living, cause tears or a smile. Thirty -three letters, so your capabilities are endless.
A strong selling text is, first of all, a description of your advantages: why should a client (buyer) contact you?
But the product may have dozens or hundreds of advantages! And they all seem convincing. What to do in a situation reminiscent of an anecdote about a monkey that cannot decide whether it is smart or beautiful?
Using this book, you will understand how to write a really strong selling text that will attract attention, cause interest, reveal advantages and convince you to buy from you.
Dmitry Cat is one of the most famous copywriters, a business trainer, director of the agency for selling texts, author of the bestseller “Copywriting: how not to eat a dog. We create texts that are sold ”,“ Selling texts: a model for assembly. Copywriting for all ”and“ Insta-literate texts. Write with a soul - sell wisely.
Author:
Author:Cat Dmitry Gennadievich
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-4461-1905-9
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