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Onlife. Retail of the future. What needs to be done today to be the leader of the industry tomorrow

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Author:Weinand Jongen
Cover:Hard
Category:Business & Money
ISBN:978-5-04-102545-8
Dimensions: 148x19x223cm
Onlife is a modern reality where the facets between offline and online trade are erased. The online online has led to the fact that the company"s retail began to be based on 4 components: a smart economy, a joint consumption economy (shering economics), a cyclic economy and a platform economy. These are the elements that should already be present in your business and complement each other. Weinant Yongen, one of the most authoritative experts in e-commerce, creator of the Ecommerce Europe association (includes more than 100,000 retail companies), gives the characterization and analysis of each segment. Understanding trends and changing the strategy will give new opportunities for the development and strengthening of your business
This book will help you:
• Determine what exactly needs to be changed in your business processes today in order to succeed tomorrow,
• increase the base of potential buyers and maintain the loyalty of existing customers,
• Make new methods of promotion
Author:
Author:Weinand Jongen
Cover:
Cover:Hard
Category:
  • Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:offset
Series:
Series: Business. The best world experience
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-04-102545-8

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