Odyssey of the Russian top manager. How to make a business stronger in the era of crisis
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Attracting consultants for the implementation of changes in business has long been ordinary practice in large and famous companies, but Russian small and medium -sized businesses only master this resource of its development.
In the form of a dialogue of the head of the company and management consultant, the book reveals the powerful potential of their professional partnership in the context of a series of crises and testing. Following the heroes of the story, readers will pass all the stages of a real story: from the realization of the need for changes and making a decision to work with a management consultant to support and implement changes, ask difficult questions and receive honest answers, learn how to conduct business diagnostics and effectively apply it The results, taking the business to new levels of customer orientation and competitiveness.
The book is addressed primarily to the owners, top managers and consultants, but it will also be useful to a wide range of middle managers and owners of startups
In the form of a dialogue of the head of the company and management consultant, the book reveals the powerful potential of their professional partnership in the context of a series of crises and testing. Following the heroes of the story, readers will pass all the stages of a real story: from the realization of the need for changes and making a decision to work with a management consultant to support and implement changes, ask difficult questions and receive honest answers, learn how to conduct business diagnostics and effectively apply it The results, taking the business to new levels of customer orientation and competitiveness.
The book is addressed primarily to the owners, top managers and consultants, but it will also be useful to a wide range of middle managers and owners of startups
Author:
Author:Мазурин Дмитрий
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-206-00091-7
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