Modern technologies of banking marketing (Undergraduate, magistracy) Tutorial
Please sign in so that we can notify you about a reply
Contains four thematic sections that set out modern ideas about banking marketing, reveals its most important theoretical and organizational issues, as well as practical examples of marketing research and the development of marketing strategies and programs. Contains practical tasks for each topic.
corresponds to the Federal State Educational Standard in the last generation.
For students of undergraduate and graduate students studying in the direction "Management"
corresponds to the Federal State Educational Standard in the last generation.
For students of undergraduate and graduate students studying in the direction "Management"
Author:
Author:Larina Olga Igorevna
Cover:
Cover:Hard
Category:
- Category:Business & Money
Series:
Series: undergraduate and magistracy
ISBN:
ISBN:978-5-406-08446-5
No reviews found