Marketing of landscape services
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The textbook was prepared in accordance with the requirements of the Federal State Educational Standard of Secondary Professional Education with a degree in Sadovo-Parkovoye and Landscape Construction, PM.02 “Conducting work on garden and park and landscape construction”, MDK.02.03 “Marketing of landscape services”.
The textbook sets out theoretical and methodological aspects of landscape marketing. The basics of organizing the marketing activity of the enterprise of the sphere of landscape services at the present stage, tools and methods of increasing its competitiveness are given.
For students of institutions of secondary vocational education
The textbook sets out theoretical and methodological aspects of landscape marketing. The basics of organizing the marketing activity of the enterprise of the sphere of landscape services at the present stage, tools and methods of increasing its competitiveness are given.
For students of institutions of secondary vocational education
Author:
Author:Синицына О.Н.
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
ISBN:
ISBN:978-5-4468-9605-9
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