Management of the sales department. Forecast, organization, motivation, control
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Is it possible today to imagine life without active sales and resale, marketing, merchandising, widespread and ubiquitous advertising, annoying trade representatives and commercial directors, without which no organization does not think of itself? But how to manage all this, so that all the work - from an ordinary sales manager to the main commercial director - was effective, the results were not disappointed, and all indicators were at the highest level? On the other hand, how should the commercial department work so that the company"s customers are satisfied, and their number is constantly growing? This is the book about that.
It will be useful to all, without exception, practices who work directly in the field of sales or are closely connected with them, all beginners who are just starting to work in this direction, and, of course, will be interesting for managers whose task is to organize work like that so that it does not fail and be fruitful and economically effective
It will be useful to all, without exception, practices who work directly in the field of sales or are closely connected with them, all beginners who are just starting to work in this direction, and, of course, will be interesting for managers whose task is to organize work like that so that it does not fail and be fruitful and economically effective
Author:
Author:Tsybulsky Krzysztof
Cover:
Cover:Soft
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
ISBN:
ISBN:978-617-7528-63-9
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