Living. How corporate culture saves people and companies
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In a living company, work is seething every day, and people often smile. In crisis times, such organizations become collected, retain the best employees and quickly respond to changes. A corporate culture is the key principle of stability - an unobvious reality that affects the result.
If the leader ignores corporate culture, he makes a fatal mistake and loses the strategic advantage. Companies that invest corporate culture cost several times more. This is proved by the research of international experts from Denison Consulting, in which 1057 companies took part in 20 years.
The author of the book Mark Kukushkin, one of the most famous Russian experts on the development of leadership and corporate culture, will tell you what an intangible culture is capable of and how to manage it so that the business brings results.
The book is useful for business owners, managers, managers, HR specialists, as well as to everyone who wants to get competitive advantages in the market and see their company living
If the leader ignores corporate culture, he makes a fatal mistake and loses the strategic advantage. Companies that invest corporate culture cost several times more. This is proved by the research of international experts from Denison Consulting, in which 1057 companies took part in 20 years.
The author of the book Mark Kukushkin, one of the most famous Russian experts on the development of leadership and corporate culture, will tell you what an intangible culture is capable of and how to manage it so that the business brings results.
The book is useful for business owners, managers, managers, HR specialists, as well as to everyone who wants to get competitive advantages in the market and see their company living
Author:
Author:Kukushkin Mark
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
ISBN:
ISBN:978-5-4257-0492-4
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