International marketing
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The textbook presents the basic educational material in the discipline International Marketing. The materials of the publication can also be used in the study of the disciplines: “Marketing”, “Marketing Management”, “Advertising activity”, “Foreign economic activity”, “International advertising”, “International commercial business” and others related to the study of the international market of goods and services in educational organizations of higher and secondary vocational education of Russia and the CIS countries.
For undergraduate students studying in the areas of training Economics, Management, Trade that study modern international economic relations in various fields of activity
For undergraduate students studying in the areas of training Economics, Management, Trade that study modern international economic relations in various fields of activity
Author:
Author:Karpova Svetlana Vasilievna
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Series:
Series: Training publications for bachelors
ISBN:
ISBN:978-5-394-04183-9
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