How to sell to big companies. A brief guide for small businesses
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The authors of the book - famous coaches and sales specialists Evgeny Kolotilov and Andrei Vashchenko - share their practical experience on how to find large customers for your company, how to quickly find people who make decisions inside a large company how to properly start a dialogue through correspondence and Telephone calls, how to control all the stages of approval, signing and payment of the contract, how to build strong relations with large companies and make the sales process as effective as possible. You can quickly navigate the "Labyrinths" of huge companies and establish mutually beneficial long -term relationships with large customers.
You will learn how to find the reason why a large company may want to work with you, how people in large companies make decisions, how they think, what is important for them and what is secondary. And also learn to build the best relations with large firms and strengthen them. You can predict the needs of a large company before its employees themselves learned about them. You will understand how it is not easy to accept the bureaucracy of large companies in the form of a certainty, but you can also use this bureaucracy in your own interests, facilitating both your work and client. You will learn how to look for large potential customers using active sales, as well as how to find allies in a large company and build relationships with them.
The publication will be useful to leaders of small and medium -sized businesses who want to turn their small business into medium and then large. The book will also be interested in ambition sellers planning their careers in sales, from an ordinary employee to the head of the sales department, and then to the commercial director
You will learn how to find the reason why a large company may want to work with you, how people in large companies make decisions, how they think, what is important for them and what is secondary. And also learn to build the best relations with large firms and strengthen them. You can predict the needs of a large company before its employees themselves learned about them. You will understand how it is not easy to accept the bureaucracy of large companies in the form of a certainty, but you can also use this bureaucracy in your own interests, facilitating both your work and client. You will learn how to look for large potential customers using active sales, as well as how to find allies in a large company and build relationships with them.
The publication will be useful to leaders of small and medium -sized businesses who want to turn their small business into medium and then large. The book will also be interested in ambition sellers planning their careers in sales, from an ordinary employee to the head of the sales department, and then to the commercial director
Author:
Author:Ващенко Андрей, Колотилов Е. А.
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-4461-2013-0
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