How to open a business and step on all rakes
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This is a book for those who dream of opening their own business. This is the story of practitioners - Anna and Dmitry Shust - which 13 years ago began business from scratch, without investments. And they turned their brands of the sling of Mum’s Era and “Echidna” into one of the most popular natural parenthood in the niche.
This is a special book, here about small businesses. When you have an advertising budget at the start of the project, not a million dollars, but ten thousand rubles. When the area of your first store is only 9 square meters.
Where to find the very idea for the start? How not to go broke in the first year of existence? Where to get buyers, how to fall in love with them into your product? How to behave if your site hackers hacked? What to do if employees deceive you? How to achieve stable quality of goods in production? What strategy to choose if a competitor has gone to you? How will the letters to himself help in court? How to find a normal office and not overpay? What to do if the wholesale buyer owes you hundreds of thousands of rubles and does not get in touch?
How to survive a few large economic crises, finally?
Read 108 living stories - funny and sad, useful and interesting - from the life of entrepreneurs
This is a special book, here about small businesses. When you have an advertising budget at the start of the project, not a million dollars, but ten thousand rubles. When the area of your first store is only 9 square meters.
Where to find the very idea for the start? How not to go broke in the first year of existence? Where to get buyers, how to fall in love with them into your product? How to behave if your site hackers hacked? What to do if employees deceive you? How to achieve stable quality of goods in production? What strategy to choose if a competitor has gone to you? How will the letters to himself help in court? How to find a normal office and not overpay? What to do if the wholesale buyer owes you hundreds of thousands of rubles and does not get in touch?
How to survive a few large economic crises, finally?
Read 108 living stories - funny and sad, useful and interesting - from the life of entrepreneurs
Author:
Author:Shust Anna
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Series:
Series: Nonfixes Runet
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-17-119966-1
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