Hard SMM. Squeeze out of social networks
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What is the difference between high -quality SMM from what 99% of companies do? Mainly in that there is no place for bragging the size of its company, orientation on the number of likes and other conceited metrics. Dan Kennedy, an entrepreneur-multimillionaire, the author of the bestseller “Hard Management” and Kim Welsh-Phillips (owner of a large SMM agency), suggest that high-quality SMM is always about money. It is finally necessary to learn how to earn real money using social networks. From the book you will learn how to switch your SMM from ordinary production of likes to an active conversion tool, how to stop drowning social networks with money and expanding your company"s audience on how to create an ideal magnet for leads and turn cold traffic into real customers, and, most importantly How to adequately collect and analyze the results of your marketing activity. This is the necessary reading for all owners and managers of companies who want to receive real return on work on social networks
Author:
Author:Kennedy D.
Cover:
Cover:Soft
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:gray
Series:
Series: Marketing
ISBN:
ISBN:978-5-9614-6546-4
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