From Zero to One: How to Create a Startup That Will Change the Future
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How to create a company from scratch, bring it to success by making a market leader? Peter Til, an entrepreneur who created the PayPal payment system, and the first Facebook investor believes that the basis of any successful startup is a unique product that gives the company a winning status of a monopoly. Therefore, one of the important conditions for the survival of any project is the ability of the founders to look at the world in a new way to notice the winning idea that no one has yet developed. It was these ideas, for the first time voiced at lectures at Stanford University, formed the basis of Peter Til’s book. On the example of Facebook, Microsoft, Ebay, Twitter, Linkedin and many other companies, and most importantly, on their own unique experience in PayPal, Peter explains which strategy You need to choose a novice businessman in order to succeed in creating his own startup
Author:
Author:Мастерс Б., Тиль П.
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
ISBN:
ISBN:978-5-9614-7003-1
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