Fandraizing Encyclopedia. How to collect money for socially significant projects
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For the first time in Russian, a book that has been the main encyclopedia of Fandraizing in the West for thirty years. Those who seek to more efficiently and competently collect money for social projects study in universities. This is the fourth edition, it published the latest knowledge and the many years of experience of leading industry experts are collected.
The editors of the book that develop education in the field of philanthropy at the University of Indiana continue the ideas of Henry Rosso, the author-consumer of the first edition, the creator of the theory of fundraining itself. They emphasize respect for the fundraising process, to the donor and people who receive help from NGOs. The fundraiser is seen as a professional who, without losing dignity and observing ethical norms, gives people the opportunity to experience the joy of gift.
The publication covers the entire spectrum in the field of fundraising, from the formation of the correct goal -setting and the methodology for the use of traditional and innovative methods of collecting funds to the creation and functioning of the development department. This book will become a valuable manual for both beginners and for the wise of the experience of the fundraizers.
4th edition
The editors of the book that develop education in the field of philanthropy at the University of Indiana continue the ideas of Henry Rosso, the author-consumer of the first edition, the creator of the theory of fundraining itself. They emphasize respect for the fundraising process, to the donor and people who receive help from NGOs. The fundraiser is seen as a professional who, without losing dignity and observing ethical norms, gives people the opportunity to experience the joy of gift.
The publication covers the entire spectrum in the field of fundraising, from the formation of the correct goal -setting and the methodology for the use of traditional and innovative methods of collecting funds to the creation and functioning of the development department. This book will become a valuable manual for both beginners and for the wise of the experience of the fundraizers.
4th edition
Author:
Author:Браун Мелисса
Cover:
Cover:Cover with valves
Category:
- Category:Business & Money
ISBN:
ISBN:978-5-6045598-0-2
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